Maria Drakopoulou, after her career as Influencer Lead, has been appointed PR Director in the PR department of Socialab.
She has won content and influencer marketing awardss, and has experience in different sectors, with fashion as a key core, followed by beauty, finance and pharmacy, forming a flexible and multi-dimensional approach to communication.
In her work at Socialab, she has contributed to the organization and development of the PR department, strengthening its creative direction and building trusting relationships with the team and clients, through partnerships and successful campaigns for brands such as Hertz, Hisense, Papoutsanis, Servier, Elbsico, Thrakon and Mylos Restaurant, helping to strengthen their presence through targeted PR actions.
In her new role, she will continue to focus on the strategic and creative development of PR and influencer marketing, aiming to bring new, innovative ideas to a field that now concerns all brands and is a key part of their modern way of communicating with the public.